Santa Maria

Part of Paulig

Paulig's Nordic food brand behind much-loved Tex Mex, BBQ and spice ranges, bringing flavours from around the world to everyday cooking.

Cases

The summer football game players couldn't stop playing

Santa Maria

The summer football game players couldn't stop playing

A football-themed game for Santa Maria's Tex Mex and BBQ summer campaign in Sweden kept players coming back for 57,000+ rounds and 1,667 hours with the brand.

57.8K

Total plays

1,667h

Time with brand

12:38

Avg. time per player

Gust is a great partner for our gamification activations. They are proactive & ambitious and show a high level of engagement in order to make our campaigns/activations a success.

Vera Ebbesson Dehlin

Digital Activation Manager, Santa Maria

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Teemu Puuska+358 40 777 9825